https://www.mcgovernux.com/b2bredesign daily 0.75 2026-08-01 https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595699350933-IL1QUMQHNCC2U39IZAQP/Header+no+title.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595193108086-ZA520YTD6RFB57ILPG2V/Annotated+Original.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595193428314-1ARVLYY7E9D4L9Z6HUGF/User+Flow.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595271827478-Y8MEUMTGAU4E2P023L8F/Pull+Quotes.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595272805726-AV1XP6YVQNBJKROHDR3X/Groupings+-+Original.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595272823472-VX1RLI14VOTZW0CKYEQ4/Groupings+-+Redesigned.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595273211801-MXSN7GONX8VIDWCI3YN1/Dependent+Update+Copy+2.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595273326056-7DRS999BG0FR2FKN2C0M/detail+-+premiums+wireframe.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595273884368-0ARTF2RUSKXFRIFVWW0C/Design+Evolution.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595510803240-ARVL5BBL8AMXL0SY8DXQ/Annotated+Updated+Layout.png B2B Dashboard Redesign https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1595700016213-P8VGUJ00FYOUU544L095/Dependent+Accordian+Detail.png B2B Dashboard Redesign https://www.mcgovernux.com/crm-design daily 0.75 2026-08-01 https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597603386089-Z4EX8WM3MK5XRN1M36A0/Header+for+CRM+study.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597591845335-EIYVABGUXOC0HQ2F31ZS/Personas+lite.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597593422016-BDH5R27OUZVVLHIBGVHP/01+plan+home.png CRM Design This looks like an I Ching reading. https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597593822207-5Y8ELIC33S1XFKF0N88D/Annotated+Homepage.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597594528614-JNAQX5XH5JTISYRFXBW0/Card+sort+homepage+alt.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597594589833-NT12ELZDHFRPAM621NTL/homepage+new.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597595121640-LA46SMTGOG93LEWW4U7T/Classes+Drilldown.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1596935764966-1U4ORFHF9D8RP860J7LC/Groupings+-+Redesigned.png CRM Design Fear the Scroll https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597596747520-OXACVIF3CM8Y2PZBMY6V/Table+inspiration.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1596935794216-K9E39540QVJQ2H24W0QY/Dependent+Update+Copy+2.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597597117320-CQHYHS7GZRUBFRHOARUW/Billing+Drilldown.png CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1596935813804-VSB4D8WCI1JKJBG0Q4P7/billing+drilldown.gif CRM Design https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1597598888133-8QHWMSE0W3BLK7Y57LD8/Fee+Details.png CRM Design https://www.mcgovernux.com/home daily 1.0 2026-02-28 https://www.mcgovernux.com/b2b-usability-test daily 0.75 2026-08-01 https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1599509299246-C4GIKDB8PXSHLJP91KEO/Header.png B2B Usability Test https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1599254386980-PCHN1IPVCYS25W8W8UNC/2+Comparison+of+old+and+new.png B2B Usability Test For a detailed look at this B2B redesign, check out the case study https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1599509728815-ULK44ALMOGNFZ46ZIGC6/Timetable.png B2B Usability Test https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1599500531881-3MINKIVIWYUKHTC7NIYX/Task+Questions.png B2B Usability Test Seems straightforward. So why so many customer calls on these? https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1599499265342-SVABBD09396LT2RIW4VP/Past+Experience+Questions.png B2B Usability Test https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1599613988200-28YCCBL8X6DQL4YJI9BX/Terminate+prototype.gif B2B Usability Test https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/1599507353311-KPVZAFD891PL74KKX599/Reaston+for+Terminate+Dropdown.png B2B Usability Test More choices do not guarantee more accurate data https://www.mcgovernux.com/financial-scenario-analysis-redesign daily 0.75 2026-08-01 https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/e6b65383-cc19-4488-b03a-6b453a9b4c1c/campaign-creators-OGOWDVLbMSc-unsplash.png Financial Scenario Comparison Tool https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/45a8aeb0-ed78-412e-8a1b-7ad2a13e8be4/Screen.png Financial Scenario Comparison Tool - Make it stand out 55ip’s tax transition scenario page as it existed at the start of 2024 https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/e1e94bf5-9815-428a-b4c4-0c20b7a8330f/Annotated+example.png Financial Scenario Comparison Tool https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/495a5f47-2fe0-4efc-8791-3e2b8e236b1c/Frame+181.png Financial Scenario Comparison Tool - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/c872bf04-88f3-4e99-856c-6b6d8fa1ba13/Pre+change.png Financial Scenario Comparison Tool - Make it stand out Google analytics data demonstrated that users gravitated towards the outermost transition scenarios, with each inner option being less popular than the last. This suggested that the range of options wasn’t necessary, and may even be overwhelming users. https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/164ed3d1-e636-4f89-be4b-2bdeb3bc2766/Left+hand+side+car.png Financial Scenario Comparison Tool - Make it stand out Initial concept tied to brand redesign. https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/90e63360-8a88-4553-8030-22c4d59de774/Account+information.png Financial Scenario Comparison Tool Finalized prototype of the page, with ability to model impact of cash raises on transitions, and also compare custom scenarios alongside 3 standard ones. https://images.squarespace-cdn.com/content/v1/595d6b0146c3c45d0fdabac9/e63d616e-204e-4392-a004-5af502ac6048/Results+-+post.png Financial Scenario Comparison Tool Post rollout analytics shows a much more balanced use of the main three scenarios, with no obvious dropoff from first to last. Analytics added to show Custom scenario generation